RUNWAY FASHION WEEK

FOR IMMEDIATE RELEASE

February 1, 2009

Bryant Park, Second Life - RUNWAY Magazine, the number one fashion magazine in Second Life, will host it's first Fashion Week. This week of fashion shows will feature a broad range of fashion designers including couture, formal, causal, swimwear and more. Shows will begin on February 13 and run through February 20. A total of 35 designers will be represented in Fashion Week 2009 in 4 - 5 shows daily, beginning at 1 pm PST at RUNWAYs main sim, Bryant Park, in Second Life. In addition to the fashion shows, many of the participating designers will have on-site boutiques, offering designs seen in their shows and there will be gifts offered to attendees by many of the designers.

RUNWAY Magazine will co-sponsor the event with MaxMoney, a newly launched in-world money exchange venture by virtual world entrepreneur, Maximillian March of Max March Industries, Fabulous Fashion, a popular SLCN.TV weekly fashion talk show, hosted by Angie Mornington, and metaLIFE, the creators of a global platform that will connect and empower people worldwide and foster social interactions within virtual worlds.

For additional information, contact RUNWAY directly:

Maggie Mahoney, CEO
RUNWAY Magazine
RUNWAY Productions
maggie@runwaysl.com

Ocean Bates, CEO
RUNWAY Magazine
RUNWAY Productions
ocean@runwaysl.com

Payton Heron, Creative Director
RUNWAY Productions
payton@runwaysl.com

Nemi McCoy, Director of Operations
RUNWAY Productions
nemi@runwaysl.com

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